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Words with Provenance

If we can’t verify it, we don’t print it.

Every quote is traced to its original source — then brought to life on apparel, mugs, and goods worth keeping.

“…so the art of being wise is the art of knowing what to overlook.”

William James · Principles of Psychology, 1890
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Sourced to the original

Traced to a real text, edition, and author. Not a Pinterest caption.

Verified & cited

The citation lives on every product page, including a note when the attribution is contested.

Substance over slogans

We choose lines for the thought behind them — ideas worth carrying around, not filler that happens to fit a mug.

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Not sure where you land?

Answer a few questions and we’ll match you to the thinker — and the line — that fits how you see the world.

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The Quoteiac Journal

William Bradford, Whaler off the Vineyard—Outward Bound, 1859. Oil on fiberboard. Smithsonian American Art Museum. CC0.

Who Was George Edward Woodberry? The Story Behind "Defeat Is Not the Worst of Failures"

George Woodberry taught that literature is a living encounter, not a catalog. He built a department on that belief. Finding his words now feels like finding something rare.

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Leave a Trail — Muriel Strode quote tee, back print on black. Her name on her words. Quoteiac.

Muriel Strode Wrote the Most Misattributed Hiking Quote on the Internet — She Deserves Better

"Do not go where the path may lead" is credited to Emerson on approximately every trail-themed product in existence. It is not Emerson. It is Muriel Strode, 1903.

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The Life in Circles Rilke Quote Tumbler — black stainless steel with broken gold arcs and the Rilke quote in white — the finished design after eighteen versions.

A Poem About Circles That Grow Wide, and the Cup That Kept Turning Them Into a Bullseye

We thought a poem about circles would be the easy thing to put on a cup. It became the hardest thing we've made — and the way out wasn't better drawing, it was realizing the design had to agree with the words instead of fighting them. The story of eighteen versions, and the difference between a quote and a product.

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Good to know

Questions, answered

Are the quotes actually verified?
Yes — that’s the whole point. Every line is traced to its primary source: the actual book, the edition, and for translated work, the translator and year. If we can’t verify it, we don’t print it. When scholarship is genuinely divided, we say so on the product page. We’d rather lose the sale than put the wrong name under a line.
Why is this quote credited to someone I’ve never heard of?
“Be the change you wish to see in the world” traces to Arleen Lorrance in 1974, not Gandhi. “Do not go where the path may lead” is Muriel Strode, 1903, not Emerson. When the true source turns out to be an unexpected name, that’s not us getting it wrong. That’s verification doing its job.
What do you do with disputed or misattributed quotes?
We sort every quote into one of three buckets. Verified: traced to a primary source, clean attribution. Commonly attributed: widely linked to a name without a solid source. We’ll only produce it if we disclose that. Disputed: real evidence of misattribution. We don’t sell it under the false name, full stop.
What does “Words with Provenance” mean?
Provenance is the documented origin of a thing — where it came from, and how you know. For us it means every line on every product can be traced back to a real source. If we can’t show you where a quote came from, we don’t sell it.
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