“Any change, even a change for the better, is always accompanied by drawbacks and discomforts.”
Documented source
Every quote here is traced to a documented source. How we verify →
About this line
Bennett wrote one of the first self-help books and refused to make it feel good. Even improvement, he warns, costs you something — the discomfort isn’t a sign you’re doing it wrong; it’s the toll. Nobody was writing that in 1908.
The book began as a series in a London newspaper, the Evening News, in 1907. It did best in America, where Henry Ford bought 500 copies to give to friends and employees. Bennett said it brought him “more letters of appreciation than all my other books put together.”
Why we carry this line
Change is never easy — whether you embrace it or deny it. I wanted the honest version on things that matter.
The design
The first half is set large, like a promise: “Any change, even a change for the better,*” The catch sits under a short rule as the fine print, starting with its own asterisk. Everyone knows how to read terms and conditions.
The words are Bennett’s, exactly. The asterisks are ours.

